Once a top marketing and communications executive for Avon Products — becoming its youngest VP when the company was the world’s largest beauty marketer — Mike Greenly found his purpose when he left corporate life. Greenly had adopted his own version of the 100% Avon Guarantee. “Unless I know I can delight my clients, I never accept an assignment. My goal for every one of them — whether writing a speech, creating PowerPoints or coaching more effective delivery on-stage — is to help each individual sound like themselves… only better.”
Recently, as a New York Irish Business Organization guest speaker, Greenly shared some of the tips he learned in overcoming the stage fright that once brought him close to failure when he was a kid in school. As noted by IBO New York President Nicholas Malito, “Mike’s an outstanding writer and speech coach. We were impressed by his talk about presentation skills and the valuable insights he shared.”
The talk was a success — detailing how he learned to comfortably deliver effective presentations at Avon. The tall, dignified scribe has used his knowledge to develop other speeches and communications workshops for execs at ExxonMobil, Patròn Spirits, Roche Pharmaceuticals and more.
Aside from such appearances, writing work and consulting, Greenly further offered his insights via four chapters in The CHANGE self-empowerment book series (published by Jim Britt and Jim Lutes). The two founders of the CHANGE book series are entrepreneurs and business leadership gurus. Britt, the author of numerous best-selling books and programs, was recently named one of the top 20 living success coaches and is a keynote speaker for diverse audiences. Lutes is known for his branded human performance teaching and for his trainings on personal growth and subconscious programming.
The concept of the CHANGE books is to compile the wisdom of noted experts in their fields. Each volume becomes a source of diverse knowledge with valuable insights to offer readers. In Volume Eight of the series, Greenly described his transformation from having near-crippling stage fright to now being able to speak comfortably to audiences of 5,000 and more. His chapters in Volumes 14, 15 and the newly-released Volume 16 provide guidance on writing a speech, song lyrics and making effective sales calls. The latter co-authored chapter includes breakthrough research on the quadrants of the human brain by revered author/creativity expert Ned Herrmann.
To reach out further, Greenly will host a book signing of CHANGE Volume 16 at Mark De Alwis Salon (228 East 51st St. in Manhattan) on Saturday, March 30, 2019. Proceeds will benefit Broadway Cares/Equity Fights AIDS, a favorite charity of the New York Theater community. BC/EFA provides many services, including specific help and grants for women in need. Below is a link to attend the signing at no charge. Personally signed books, with proceeds benefiting the charity, will be sold at $20 each.